Clik here to view.
Ad of the Day: Coca-Cola Rolls Out the Green Carpet in a Pop-Up Park
How do you say the word grey in a dozen languages? It doesn't really matter. What matters is that Coca-Cola is here to save you from your drab urban existence with a bright red truck filled with...
View ArticleClik here to view.
3 Ad Agencies Try to Rebrand Feminism. Did Any of Them Get It Right?
Does feminism need rebranding? Elle U.K. thinks so, and invited three British ad agencies—Brave, Mother and Wieden + Kennedy—to work on it with three feminist groups. The results, published in...
View ArticleClik here to view.
Ron Burgundy's Hilariously Stupid Dodge Durango Campaign Is Destined for...
The only thing better than Will Ferrell doing brilliantly stupid ads as Will Ferrell? Will Ferrell doing brilliantly stupid ads as Ron Burgundy.As we mentioned on Friday, Ferrell has filmed some spots...
View ArticleClik here to view.
Dodge Now Doing Video Responses to Tweets About Its Ron Burgundy Ads
We've seen only a handful of the 70 videos that Dodge filmed as part of its Ron Burgundy campaign for the Durango. But it appears the campaign will have a real-time response element, too. Check out...
View ArticleClik here to view.
How Ron Burgundy Learned to Love Dodge, and Vice Versa
IDEA: Fictional '70s anchorman Ron Burgundy doing parody ads, which double as real ads, for a 2014 sport utility vehicle? Olivier François, who has broken the mold before as CMO of Chrysler and Fiat,...
View ArticleClik here to view.
Booking.com Dares You to Stay at 7 of America's Most Haunted Hotels
Halloween is always a good time for frightfully dark ad campaigns. And Wieden + Kennedy in Amsterdam has delivered one of the most gorgeously creepy efforts this year—a series of movie-style posters...
View ArticleClik here to view.
The World Is Big Again in Jeep's 'Built Free' Campaign for the 2014 Cherokee
Time narrows your options and forecloses on your freedom. But in a Jeep Cherokee, at least, you can feel young again—your opportunities as limitless as the sky above the open road. That's the gist of...
View ArticleClik here to view.
Virgin America and Delta Take In-Flight Safety Videos to Crazy New Heights
Well, it's official. The in-flight safety video is now definitely the best part of flying. In fact, two new safety clips released this week, from Virgin America and Delta, are practically worthy of...
View ArticleClik here to view.
LeBron James Trains With All of Miami in His Latest Nike Ad
All of Miami, or so it would seem, follows LeBron James around as he bikes, jogs, swims and plays pickup basketball in "Training Day," a new Nike spot from Wieden + Kennedy that promotes the LeBron 11...
View ArticleClik here to view.
Ron Burgundy Really Gets in Your Face in His Latest Dodge Spot
Dodge was taking a bit of a risk in hiring Ron Burgundy as pitchman—the ads, after all, promote Anchorman 2 at least as much as they sell any car. But the automaker must be happy with the number of...
View ArticleClik here to view.
Ian Reichenthal, Scott Vitrone Reunite With Gerry Graf at Barton F. Graf 9000
Gerry Graf is getting the old team back together. The founder and chief creative officer of Barton F. Graf 9000 has hired Scott Vitrone and Ian Reichenthal, his former key lieutenants at...
View ArticleClik here to view.
Ad of the Day: Tesco Channels Old Home Movies in Nostalgic Christmas Spot
In Britain, where Christmas ads are a pretty big deal, the battle for this season's supremacy continues with the Tesco ad below, from Wieden + Kennedy in London. And it couldn't be more different from...
View ArticleAdweek's Top 5 Commercials of the Week: Nov. 8-15
Thanksgiving may still be two weeks away, but the trickle of holiday commercials this week became a torrent, especially from retailers in Britain, who take their Christmas advertising responsibilities...
View ArticleClik here to view.
Test Your Online Endurance With Dodge Durango's Punishing 'Hands on Ron...
Taking its cues from the great 1997 documentary Hands on a Hardbody, Dodge and Wieden + Kennedy will launch a contest Tuesday called Hands on Ron Burgundy—an online test of endurance that will feature...
View ArticleClik here to view.
Dan Wieden and Others Reveal the Work They Wish They'd Done in D&AD Ads
Envy makes advertising go round—when creatives aren't busying copying ideas, they're coveting them. D&AD celebrates that dynamic with a series of new spots, created by Wieden + Kennedy in London,...
View ArticleClik here to view.
Wieden Media Leader Tom Winner Retires
After more than 18 years at Wieden + Kennedy, Tom Winner is calling it a day. Winner, the longtime U.S. director of media buying for the full-service shop, is retiring and will be succeeded by a key...
View ArticleClik here to view.
Ad of the Day: Heineken Gets Holiday Revelers to Sing Karaoke for 30,000...
Depending on your views (or ability to carry a tune), karaoke can be a fun way to let loose among friends or a guaranteed path to total embarrassment. This year, in the name of holiday cheer, Heineken...
View ArticleClik here to view.
Ad of the Day: Old Spice Sprays Boys Into Men, and Moms Lose Their Minds
Old Spice appears to be gunning directly for Axe with a new line of refresh body sprays, two new spray scents—with the explosively awesome names of Bearglove and Lionpride—and some of its first spots...
View ArticleClik here to view.
Ad of the Day: P&G Has a Winner With Latest Big Tearjerker Spot for Moms
While most of the ad industry is busy buzzing about Super Bowl XLVIII, let's not forget that other massive sporting event (i.e., branding opportunity) on the horizon: the 2014 Winter Olympics. Procter...
View ArticleClik here to view.
Life and Taxes: TurboTax Celebrates Your Milestones in Super Bowl-Bound Campaign
Don't think of your tax return as an annual blood sacrifice to our merciless bureaucratic overlords. Think of it more as a delightful recap of your exciting and eventful life! That's the upbeat...
View Article